Playboy Café





Snapshot

Category Type: Food and Beverage Franchise,
Head Office Located: Los Angeles, USA
Year the Brand was founded in: 1953
Number of Outlet: 20+
Training and Support: Yes
Payback Period (Years): 2 - 2.5
Expansion Locations: India
Monthly Royalties (%): 7%
Area Requirement: 1800-2700 SQFT
Agreement Terms (Years): 9
Capital Investment: 1.5 Cr - 2 Cr
Note : The above stated figures are approximate figures and they are not intended to be taken as exact figures, these figures have been provided to give a rough idea about the franchise Model and its ROI ( Return on Investment).

Short Description:

The playboy cefe, Conceptualized with intwnt to make it an everyday place without compromising on the fun quotient, will offer an enticing world cuisine menu which is a Amalgamation of italian, Oriental, Indian, Continental and American Cuisine to appease the thaste buds of the patrons by the best in the world.

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The playboy cefe, Conceptualized with intwnt to make it an everyday place without compromising on the fun quotient, will offer an enticing world cuisine menu which is a Amalgamation of italian, Oriental, Indian, Continental and American Cuisine to appease the thaste buds of the patrons by the best in the world.

MERCHANDISE
$1.5 billion worth of merchandise containing the Playboy logo and its rabbit head design was sold in 2016. With Playboy Enterprises aspiring to expand across into a line of spirits, and a lingerie and swimsuit line, Playboy Lifestyle stands to have a share of the honeypot.

BRAND VALUE
The Rabbit Head Logo, one of the top 20 brands in the world, and ranked amongst giants such as Nike, Disney and McDonald’s, continues to fuel the future of Playboy and its expansion. • A brand that represents an unlikely subject for a product that has gone from highly controversial to aspirational, over the course of 64 years. • Maintaining its relevance through digital magazines, gaming, TV channel with the more recent Netflix Original “American Playboy” reviving the brand. • With a presence across the globe in the US, UK, Asia and South East Asia, at its core, Playboy is a relationship brand, well-positioned to become extremely powerful.

EXPERIENCES AT PLAYBOY
Taking clubbing experience to the absolute next level with the most extraordinaire events and uber luxurious entertainment • Swankiest venue in town for top National and International DJ’s, who have played at the prestigious festivals around the world • An unparalleled spot for surreal theme party experience in town • A perfect blend of topnotch music, city’s crème de la crème crowd, and elegant ambience • Choicest world cuisines ranging from Italian to Indian, prepared by master chefs • Merchandise varying from Cufflinks to perfumes, to instill the sense of belonging among our patrons • Voted “Best Nightclub” Three times by Times Nightlife Award.

HOW DO WE DO IT?
Handpicked professionals from hospitality and entertainment industry with an accumulated experience of 100 years, offering the most premium service to our patrons. • Finest chefs serving exotic cuisines from around the world. • Courteous staff with the skills of providing top notch service to customers. • Top-of-the-line Mixologists serving up a wide range of tantalizing drinks. • Brewmasters with the connoisseurs’ taste, brewing an extensive range of beers for an ultimate experience. • In-house Digital and Creative Agency that specializes in the areas of event conceptualization, space design, music programming for Playboy across outlets in the country

Gallery

  Master Franchise           Multi Unit Franchise           Unit Franchise
  Yes           No
  Yes           No