Playboy Beer Garden





Snapshot

Category Type: Food and Beverage Franchise,
Head Office Located: Los Angeles, USA
Year the Brand was founded in: 1953
Number of Outlet: 20+
Training and Support: Yes
Payback Period (Years): 1.5 - 2
Expansion Locations: India
Monthly Royalties (%): 7%
Area Requirement: 5000 SQFT -10000 SQFT
Agreement Terms (Years): 9
Capital Investment: 4 Cr - 5 Cr
Note : The above stated figures are approximate figures and they are not intended to be taken as exact figures, these figures have been provided to give a rough idea about the franchise Model and its ROI ( Return on Investment).

Short Description:

India's very first Playboy Lounge is now open in Nashik located in the luxurious hotel Express Inn We've decided to pave our way to India. Presenting to you a myriad of cocktails, drinks and food dishes along with our palatial interiors and scintillating lighting, we are sure to serve you with the best. Redefining the night life of Nasik and take the party mode on to the next level, sure to leave you with an exhilarating experience that will last a lifetime.  

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India's very first Playboy Lounge is now open in Nashik located in the luxurious hotel Express Inn We've decided to pave our way to India. Presenting to you a myriad of cocktails, drinks and food dishes along with our palatial interiors and scintillating lighting, we are sure to serve you with the best. Redefining the night life of Nasik and take the party mode on to the next level, sure to leave you with an exhilarating experience that will last a lifetime.  

$1.5 billion worth of merchandise containing the Playboy logo and its rabbit head design was sold in 2016. With Playboy Enterprises aspiring to expand across into a line of spirits, and a lingerie and swimsuit line, Playboy Lifestyle stands to have a share of the honeypot.

Jay Jay Capital & Investments Pvt. Ltd has Master Franchise rights to launch Playboy-branded clubs, cafes, lounges, beer gardens, signature events and merchandise in the country.

• It currently owns flagship Playboy Club, Chandigarh - Playboy Lounge, Nashik and Jaipur Playboy club.

• Jay Jay Capital & Investments Pvt. Ltd., plans to foray into new territories across India with new launches in Mumbai, Navi Mumbai, Indore, Bengaluru, Ranchi, Goa, Raipur , Hyderabad , Gurugram, Guwahati, Kolkata, etc.

• Estimating revenues of up-to 100Cr. in the coming year through its various formats in the Club and Restaurant verticals.

The Rabbit Head Logo, one of the top 20 brands in the world, and ranked amongst giants such as Nike, Disney and McDonald’s, continues to fuel the future of Playboy and its expansion.

• A brand that represents an unlikely subject for a product that has gone from highly controversial to aspirational, over the course of 64 years. • Maintaining its relevance through digital magazines, gaming, TV channel with the more recent Netflix Original “American Playboy” reviving the brand. • With a presence across the globe in the US, UK, Asia and South East Asia, at its core, Playboy is a relationship brand, well-positioned to become extremely powerful.

Taking clubbing experience to the absolute next level with the most extraordinaire events and uber luxurious entertainment • Swankiest venue in town for top National and International DJ’s, who have played at the prestigious festivals around the world • An unparalleled spot for surreal theme party experience in town • A perfect blend of topnotch music, city’s crème de la crème crowd, and elegant ambience • Choicest world cuisines ranging from Italian to Indian, prepared by master chefs • Merchandise varying from Cufflinks to perfumes, to instill the sense of belonging among our patrons • Voted “Best Nightclub” Three times by Times Nightlife Award

HOW DO WE DO IT?

Handpicked professionals from the hospitality and entertainment industry with an accumulated experience of 100 years, offering the most premium service to our patrons. • Finest chefs serving exotic cuisines from around the world. • Courteous staff with the skills of providing top-notch service to customers. • Top-of-the-line Mixologists serving up a wide range of tantalizing drinks. • Brewmasters with the connoisseurs’ taste, brewing an extensive range of beers for an ultimate experience. • In-house Digital and Creative Agency that specializes in the areas of event conceptualization, space design, music programming for Playboy across outlets in the country.

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  Master Franchise           Multi Unit Franchise           Unit Franchise
  Yes           No
  Yes           No